Ge\u00e7ti\u011fimiz y\u0131l ya\u015fanan b\u00fcy\u00fck yang\u0131n afetiyle \u00fcretim altyap\u0131s\u0131nda ciddi hasar olu\u015fan Nupelda G\u0131da, zorlu bir toparlanma s\u00fcrecinden ge\u00e7mesine ra\u011fmen b\u00fcy\u00fcme hedeflerini koruyor. Kapasite azalt\u0131m\u0131na gitmek zorunda kalan ancak \u00fcretim s\u00fcreklili\u011fini sa\u011flamay\u0131 ba\u015faran firma, ihracat\u0131 stratejik \u00f6ncelik haline getirerek rotas\u0131n\u0131 k\u00fcresel pazarlara \u00e7evirmi\u015f durumda. Re\u00e7el, tahin ve lokum \u00fcr\u00fcn gruplar\u0131yla dikkat \u00e7eken firma, \u00f6zellikle sa\u011fl\u0131kl\u0131 beslenme trendlerinin y\u00fckseli\u015fte oldu\u011fu geli\u015fmi\u015f \u00fclkelerde g\u00fc\u00e7l\u00fc bir konum elde etmek i\u00e7in giri\u015fimlerini s\u00fcrd\u00fcr\u00fcyor. \u0130ngiltere ve Suudi Arabistan pazarlar\u0131n\u0131 bu vizyonun merkezine yerle\u015ftiren firma, de\u011fi\u015fen t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131n\u0131 do\u011fru okuyarak uluslararas\u0131 pazarda kal\u0131c\u0131 bir b\u00fcy\u00fcme yakalamay\u0131 hedefliyor.<\/p>\n\n\n\n Sanayile\u015fme ad\u0131mlar\u0131ndan k\u00fcresel hedeflere, yang\u0131n afetinin ard\u0131ndan y\u00fcr\u00fct\u00fclen yeniden yap\u0131lanmadan ihracat vizyonuna kadar Nupelda G\u0131da\u2019n\u0131n kritik d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecini Genel M\u00fcd\u00fcr Selim Katlav, Mezopotamia Sun\u2019a de\u011ferlendirdi.<\/p>\n\n\n\n K\u00f6kl\u00fc bir aile gelene\u011finden sanayicili\u011fe<\/strong><\/p>\n\n\n\n \u015eirketimiz 2017 y\u0131l\u0131nda faaliyete ba\u015flad\u0131. Aile olarak yakla\u015f\u0131k 40 y\u0131ld\u0131r g\u0131da sekt\u00f6r\u00fcnde faaliyet g\u00f6steriyoruz. Daha \u00f6nce market i\u015fletmecili\u011fi yapt\u0131k ve serac\u0131l\u0131kla u\u011fra\u015ft\u0131k. G\u0131da sanayicili\u011fimizdeki ilk \u00fcr\u00fcn gruplar\u0131m\u0131z zeytin oldu. Bursa Orhangazi\u2019de ve Marmara B\u00f6lgesi\u2019nde \u00fcr\u00fcn toplamaya ba\u015flad\u0131k. Zeytincilik ile u\u011fra\u015f\u0131rken b\u00f6lgede tur\u015fu \u00fcr\u00fcnlerinde ciddi bir arz a\u00e7\u0131\u011f\u0131 oldu\u011funu fark ettik. B\u00f6lge \u00e7ift\u00e7ilerinin \u00fcr\u00fcnlerini toplayarak, b\u00f6lgedeki i\u015f orta\u011f\u0131m\u0131z ile birlikte kurdu\u011fumuz tur\u015fu tesisini yakla\u015f\u0131k be\u015f y\u0131l i\u015flettik. Ancak zamanla memleket hasreti a\u011f\u0131r bast\u0131. Bir sanayici olarak memleketime kar\u015f\u0131 g\u00fc\u00e7l\u00fc bir aidiyet ve sorumluluk hissediyordum.<\/p>\n\n\n\n Cizre\u2019ye yat\u0131r\u0131m karar\u0131 ve entegre \u00fcretim tesisi<\/strong><\/p>\n\n\n\n Bir sermaye g\u00fcc\u00fcne eri\u015fince sanayicilikte edindi\u011fim tecr\u00fcbeleri kendi memleketim Cizre\u2019ye ta\u015f\u0131maya karar verdim. Her y\u0131l milyonlarca t\u0131r\u0131n ge\u00e7ti\u011fi \u0130pekyolu\u2019nun yan\u0131 ba\u015f\u0131nda bulunan bu kentin, bir taraf\u0131nda Irak, di\u011fer taraf\u0131nda Suriye gibi \u00f6nemli pazarlara kom\u015fu olmas\u0131na ra\u011fmen sanayicilikte geri kalm\u0131\u015f olmas\u0131 dikkat \u00e7ekiciydi. B\u00f6lgeyle ilgili kapsaml\u0131 ara\u015ft\u0131rmalara ba\u015flad\u0131k ve \u015fekerleme \u00fcr\u00fcnlerinde ciddi bir arz a\u00e7\u0131\u011f\u0131 oldu\u011funu g\u00f6rd\u00fck. Bu alanda fason \u00fcretim teklifleri de almaya ba\u015flam\u0131\u015ft\u0131k. Zeytin, zeytinya\u011f\u0131 ve gofret gibi \u00fcr\u00fcnlere y\u00f6nelik sipari\u015flerimiz s\u00fcrekli art\u0131yordu.<\/p>\n\n\n\n 2023 y\u0131l\u0131ndan itibaren \u00fcretim tesislerimizi ve stok sahalar\u0131m\u0131z\u0131 etaplar halinde Cizre Organize Sanayi B\u00f6lgesi\u2019ne ta\u015f\u0131maya ba\u015flad\u0131k. Yeni makine yat\u0131r\u0131mlar\u0131yla birbirine entegre, merkezi bir g\u0131da \u00fcretim tesisi kurduk. \u0130lk etapta 1.376 metrekare kapal\u0131 alan\u0131 son teknoloji raf ve depolama sistemleriyle donatarak modern bir stok alan\u0131na d\u00f6n\u00fc\u015ft\u00fcrd\u00fck. Ard\u0131ndan 2.400 metrekare kapal\u0131 alana sahip, Avrupa standartlar\u0131nda bir end\u00fcstriyel mutfak kurduk. Mutfa\u011f\u0131m\u0131z\u0131n otomasyon teknolojileri en \u00fcst seviyededir. G\u00fcnl\u00fck 7 ton re\u00e7el, 5 ton tahin ve 3 ton lokum \u00fcretim kapasitesine sahibiz. Ayr\u0131ca \u00fcr\u00fcnlerimizin kalite standartlar\u0131n\u0131 en \u00fcst d\u00fczeyde tutmak amac\u0131yla bir g\u0131da laboratuvar\u0131 kurduk. \u00dcretim hatlar\u0131m\u0131za giren ve nihai olarak \u00e7\u0131kan t\u00fcm \u00fcr\u00fcnler analiz edilerek kalite g\u00fcvencesi sa\u011flanmaktad\u0131r.<\/p>\n\n\n\n Yang\u0131n felaketi ve dayan\u0131kl\u0131l\u0131k s\u0131nav\u0131<\/strong><\/p>\n\n\n\n \u00dcretimde yo\u011fun bir tempoyla ilerlerken, 29 Mart 2025 tarihinde stok saham\u0131zda ciddi bir yang\u0131n felaketi ya\u015fad\u0131k ve 68 konteynerlik stokumuzu bir g\u00fcnde kaybettik. Hen\u00fcz yeni \u00fcretime ba\u015flayan bir firma olarak finansal a\u00e7\u0131dan zor bir duruma d\u00fc\u015ft\u00fck. Ancak bu felaketin arkas\u0131na saklanarak ma\u011fduriyet s\u00f6ylemine ba\u015fvurmad\u0131k. K\u00fc\u00e7\u00fclme ad\u0131mlar\u0131 atarak hem i\u015fletmemize hem de i\u015f ortaklar\u0131m\u0131za kar\u015f\u0131 sorumluluklar\u0131m\u0131z\u0131 yerine getirmeye devam ettik. Geceyle g\u00fcnd\u00fcz\u00fcn birbirine kar\u0131\u015ft\u0131\u011f\u0131 zorlu bir d\u00f6nemden ge\u00e7tik. Bu s\u00fcre\u00e7 hem psikolojik hem de b\u00fct\u00e7esel a\u00e7\u0131dan olumsuz yans\u0131malar do\u011furdu.<\/p>\n\n\n\n T\u00fcrkiye\u2019de \u00fcretim yapan sanayicilerin b\u00fcy\u00fck \u00e7o\u011funlu\u011fu gibi biz de \u00fcretimimizi krediye ba\u011fl\u0131 olarak s\u00fcrd\u00fcr\u00fcyoruz. \u00dclkemizin i\u00e7inde bulundu\u011fu a\u011f\u0131r ekonomik \u015fartlar\u0131n da etkisiyle ciddi kay\u0131plar ya\u015fad\u0131k.<\/p>\n\n\n\n Markala\u015fma Karar\u0131 ve \u00dcr\u00fcn Yelpazesi<\/strong><\/p>\n\n\n\n Ya\u015fad\u0131\u011f\u0131m\u0131z enerji kayb\u0131 nedeniyle 2025 y\u0131l\u0131ndan itibaren yurt i\u00e7inde hi\u00e7bir markaya fason \u00fcretim ger\u00e7ekle\u015ftirmiyoruz. \u00dcretti\u011fimiz her \u00fcr\u00fcn kendi markam\u0131zla raflara ula\u015f\u0131yor. Yurt d\u0131\u015f\u0131ndan gelen fason \u00fcretim taleplerini ise de\u011ferlendirmeye devam ediyoruz.<\/p>\n\n\n Markam\u0131z\u0131n ana \u00fcr\u00fcn\u00fc re\u00e7el grubudur. \u00c7ilek, vi\u015fne, incir ve kay\u0131s\u0131 re\u00e7ellerimize y\u00f6nelik talep her ge\u00e7en g\u00fcn artmaktad\u0131r. 20 gramdan 5 kilograma kadar \u00fcretim yapabiliyor, modern mutfa\u011f\u0131m\u0131z sayesinde m\u00fc\u015fterilerimizin t\u00fcm re\u00e7el \u00e7e\u015fitlerine yan\u0131t verebiliyoruz. B\u00f6lgemizdeki Catering firmalar\u0131n\u0131n \u015fekerleme grubundaki en \u00f6nemli \u00e7\u00f6z\u00fcm ortaklar\u0131ndan biri konumunday\u0131z.<\/p>\n\n\n\n Markam\u0131z\u0131n ikinci lokomotif \u00fcr\u00fcn\u00fc ise lokum grubudur. Yakla\u015f\u0131k 60 \u00e7e\u015fit lokum \u00fcretiyoruz. Lokumlar\u0131m\u0131z tamamen bak\u0131r kazanlarda, glikoz kullan\u0131lmadan ve \u015feker pancar\u0131ndan elde edilmektedir.<\/p>\n\n\n\n Bunlar\u0131n d\u0131\u015f\u0131nda s\u0131v\u0131 \u015fekerleme grubumuz bulunmakta; \u00e7e\u015fitli salata, \u00e7i\u011fk\u00f6fte ve sirke \u00fcr\u00fcnlerinin \u00fcretimi devam etmektedir. Ayr\u0131ca tahin ve k\u00fcrek helvas\u0131 \u00fcretimimiz geleneksel re\u00e7etelere g\u00f6re yap\u0131lmakta, pancar \u015fekeri ve susam d\u0131\u015f\u0131nda katk\u0131 maddesi kullan\u0131lmamaktad\u0131r.<\/p>\n\n\n\n <\/p>\n\n\n\n Tahin grubunda \u00e7ifte kavrulmu\u015f ve beyaz tahin \u00fcretimi ger\u00e7ekle\u015ftiriyoruz. \u00c7ifte kavrulmu\u015f tahin, b\u00f6lgemizde as\u0131rlard\u0131r yo\u011fun t\u00fcketilen \u00fcr\u00fcnlerden biridir. \u00dcretim hatt\u0131m\u0131za yaln\u0131zca susam girer ve tahin olarak \u00e7\u0131kar; s\u00fcre\u00e7 tamamen el de\u011fmeden ilerler.<\/p>\n\n\n Yerel tedarik ve s\u00fcrd\u00fcr\u00fclebilir lojistik<\/strong><\/p>\n\n\n\n Bir sanayici olarak ham madde tedarikimizin b\u00fcy\u00fck b\u00f6l\u00fcm\u00fcn\u00fc kendi kentimizden ve \u00e7evre illerden sa\u011flamay\u0131 \u00f6nceliklendiriyoruz. Amac\u0131m\u0131z, fabrikam\u0131z\u0131n yerel ekonomiye katk\u0131s\u0131n\u0131 art\u0131rmakt\u0131r.<\/p>\n\n\n\n Kay\u0131s\u0131, \u00e7ilek ve inciri mevsiminde b\u00f6lgemizden tedarik ediyor, \u00fcretim hatlar\u0131m\u0131zda g\u00fcnl\u00fck taze \u00fcr\u00fcnler kullan\u0131yoruz. K\u0131\u015f aylar\u0131ndaki sipari\u015flere yan\u0131t verebilmek i\u00e7in ise dondurulmu\u015f meyve tercih ediyoruz. B\u00f6lgemizde bu alanda sanayi altyap\u0131s\u0131 bulunmad\u0131\u011f\u0131ndan Gaziantep, Afyon ve Malatya\u2019daki markalarla \u00e7al\u0131\u015f\u0131yoruz.<\/p>\n\n\n\n Ambalaj ihtiyac\u0131m\u0131z\u0131 da Batman, Diyarbak\u0131r ve Malatya gibi \u00e7evre illerden kar\u015f\u0131l\u0131yoruz. \u00c7\u00fcnk\u00fc lojistik s\u00fcre\u00e7lerin maliyeti art\u0131rmas\u0131n\u0131n yan\u0131 s\u0131ra karbon sal\u0131n\u0131m\u0131n\u0131 y\u00fckselterek markala\u015fmaya olumsuz etki etti\u011fini d\u00fc\u015f\u00fcn\u00fcyoruz. Bu nedenle tedarik zincirimizi lojistik ihtiyac\u0131 en d\u00fc\u015f\u00fck olacak \u015fekilde planl\u0131yoruz.<\/p>\n\n\n\n S\u00f6zle\u015fmeli tar\u0131m denemesi ve susam tedariki<\/strong><\/p>\n\n\n\n Firmam\u0131z kuruldu\u011funda susam ihtiyac\u0131n\u0131 b\u00f6lgeden kar\u015f\u0131lamak amac\u0131yla s\u00f6zle\u015fmeli tar\u0131m modelini denedik. \u00c7ift\u00e7ilerle uzun s\u00fcre g\u00f6r\u00fc\u015fmeler yapt\u0131k ve garant\u00f6r firma olarak t\u00fcm te\u015fvikleri sunmam\u0131za ra\u011fmen beklenen ilgiyi g\u00f6remedik. K\u0131rsaldaki \u00fcreticileri bu modele ikna edemedi\u011fimiz i\u00e7in tahin ve helva hatlar\u0131m\u0131zda ithal susam kullanmak zorunda kald\u0131k. \u00dcretimimizde Afganistan susam\u0131 tercih ediyoruz.<\/p>\n\n\n\n \u0130hracat odakl\u0131 b\u00fcy\u00fcme<\/strong><\/p>\n\n\n\n Orta Do\u011fu ve Avrupa \u00fclkelerine y\u00f6nelik ihracat\u0131m\u0131z devam ediyor. Toplam \u00fcretimimizin y\u00fczde 90\u2019\u0131n\u0131 ihra\u00e7 ediyoruz. B\u00f6lgemizin stratejik konumu nedeniyle lokomotif d\u0131\u015f pazar\u0131m\u0131z Irak\u2019t\u0131r. \u00dcretimimizin b\u00fcy\u00fck b\u00f6l\u00fcm\u00fc bu pazara fason olarak gitmektedir. Erbil, Ba\u011fdat, Musul ve Kerk\u00fck \u00fcr\u00fcnlerimizin en yo\u011fun t\u00fcketildi\u011fi \u015fehirlerdir.<\/p>\n\n\n\n \u0130kinci b\u00fcy\u00fck pazar\u0131m\u0131z Libya\u2019d\u0131r. Bu pazarda en \u00e7ok talep g\u00f6ren \u00fcr\u00fcn\u00fcm\u00fcz 20 graml\u0131k piknik re\u00e7ellerdir ve ihracat\u0131n tamam\u0131 kendi markam\u0131zla ger\u00e7ekle\u015fmektedir. Sos grubumuza y\u00f6nelik talep de artmaktad\u0131r.<\/p>\n\n\n\n Re\u00e7el \u00fcr\u00fcnlerimizle son olarak Almanya pazar\u0131na giri\u015f yapt\u0131k; Hollanda\u2019ya y\u00f6nelik ihracat\u0131m\u0131z ise d\u00f6nemsel olarak s\u00fcrmektedir.<\/p>\n\n\n\n Yeni hedef pazarlar: Suudi Arabistan ve \u0130ngiltere<\/strong><\/p>\n\n\n\n En \u00f6nemli hedef pazarlar\u0131m\u0131zdan biri Suudi Arabistan\u2019d\u0131r. Yakla\u015f\u0131k 20 milyonluk hac turizmiyle bu \u00fclke sekt\u00f6r\u00fcm\u00fcz a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck bir potansiyel ta\u015f\u0131maktad\u0131r. \u00d6nemli ba\u011flant\u0131lar kurmam\u0131za ra\u011fmen yang\u0131n sonras\u0131 kapasite d\u00fc\u015f\u00fc\u015f\u00fc nedeniyle bu pazara yeterli \u00fcr\u00fcn ay\u0131rmakta zorlan\u0131yoruz.<\/p>\n\n\n\n \u0130kinci hedef pazar\u0131m\u0131z \u0130ngiltere\u2019dir. \u00d6zellikle lokum grubumuzla bu pazara giri\u015f yapmak i\u00e7in \u00e7al\u0131\u015fmalar y\u00fcr\u00fct\u00fcyor, yerel t\u00fcketici beklentilerini yak\u0131ndan takip ediyoruz. \u00d6zel ambalaj tasar\u0131m s\u00fcrecimiz devam etmektedir.<\/p>\n\n\n Sa\u011fl\u0131kl\u0131 beslenme trendine tahin bazl\u0131 \u00fcr\u00fcnleriyle katk\u0131 sa\u011flayacak<\/strong><\/p>\n\n\n\n Geli\u015fmi\u015f \u00fclkelerde y\u00fckselen sa\u011fl\u0131kl\u0131 beslenme trendine uygun tahin bazl\u0131 \u00fcr\u00fcnler \u00fczerinde \u00e7al\u0131\u015f\u0131yoruz. Do\u011fal ve besin de\u011feri y\u00fcksek g\u0131dalara olan ilginin artmas\u0131yla tahin, bu e\u011filimin \u00f6ne \u00e7\u0131kan \u00fcr\u00fcnlerinden biri haline gelmi\u015ftir.<\/p>\n\n\n\n Y\u00fcksek bitkisel protein, sa\u011fl\u0131kl\u0131 ya\u011f asitleri, lif, kalsiyum, demir ve antioksidan i\u00e7eri\u011fi sayesinde dengeli beslenmeye \u00f6nemli katk\u0131 sunar. Rafine \u015feker ve i\u015flenmi\u015f g\u0131dalardan uzak durmay\u0131 tercih eden t\u00fcketiciler i\u00e7in do\u011fal bir enerji kayna\u011f\u0131d\u0131r ve uzun s\u00fcre tokluk hissi sa\u011flar.<\/p>\n\n\n\n Kahvalt\u0131lardan ara \u00f6\u011f\u00fcnlere, salata soslar\u0131ndan sa\u011fl\u0131kl\u0131 at\u0131\u015ft\u0131rmal\u0131klara kadar geni\u015f kullan\u0131m alan\u0131, tahini hem geleneksel mutfa\u011f\u0131n hem de modern beslenme al\u0131\u015fkanl\u0131klar\u0131n\u0131n vazge\u00e7ilmezleri aras\u0131na ta\u015f\u0131maktad\u0131r.<\/p>\n\n\n\n K\u00fcresel pazarda tahinin y\u00fckseli\u015fi<\/strong><\/p>\n\n\n\n Geli\u015fmi\u015f \u00fclke pazarlar\u0131nda tahin k\u00f6kl\u00fc bir geleneksel \u00fcr\u00fcn olarak g\u00f6r\u00fclmese de bitki bazl\u0131 diyetler ve \u201ctemiz i\u00e7erik\u201d aray\u0131\u015f\u0131 talebi h\u0131zla art\u0131rmaktad\u0131r. Avrupa\u2019da tahin, Akdeniz mutfa\u011f\u0131na artan ilgi sayesinde s\u00fcpermarketlerde ve restoran men\u00fclerinde daha fazla yer bulmaktad\u0131r.<\/p>\n\n\n\n ABD\u2019de tahin t\u00fcketimi, etnik mutfaklar\u0131n benimsenmesi ve bitki bazl\u0131 tariflerin yayg\u0131nla\u015fmas\u0131yla k\u00fcresel t\u00fcketimin yakla\u015f\u0131k %14\u201316\u2019s\u0131n\u0131 olu\u015fturur hale gelmi\u015ftir. Organik tahine y\u00f6nelik talebin k\u00fcresel pazar\u0131n yakla\u015f\u0131k %35\u2019ini y\u00f6nlendirmesi de bu d\u00f6n\u00fc\u015f\u00fcm\u00fc desteklemektedir.<\/p>\n\n\n\n Bu nedenle stratejimiz; tahini yaln\u0131zca geleneksel bir lezzet olarak de\u011fil, y\u00fcksek proteinli ve fonksiyonel bir \u201csa\u011fl\u0131kl\u0131 ya\u015fam \u00fcr\u00fcn\u00fc\u201d olarak konumland\u0131rmakt\u0131r. K\u00fc\u00e7\u00fck ambalajlar, perakende kanallar\u0131 ve e-ticaret \u00fczerinden eri\u015fimi art\u0131rmay\u0131; soslar, s\u00fcr\u00fclebilir \u00fcr\u00fcnler ve haz\u0131r g\u0131da form\u00fclasyonlar\u0131yla kullan\u0131m alan\u0131n\u0131 geni\u015fletmeyi hedefliyoruz.<\/p>\n\n\n\n Afetlere kar\u015f\u0131 \u00fcretim g\u00fcc\u00fc ve toplumsal sorumluluk<\/strong><\/p>\n\n\n\n \u00dcretim tesisimizin \u00f6nemli \u00f6zelliklerinden biri, herhangi bir afet durumunda g\u00fcnl\u00fck olarak t\u00fcm Cizre\u2019yi doyurabilecek altyap\u0131ya sahip olmas\u0131d\u0131r. \u00dcr\u00fcnlerimiz a\u011f\u0131rl\u0131kl\u0131 olarak seferberlik \u00fcr\u00fcnleri niteli\u011findedir. G\u00fcnl\u00fck 300 bin adet piknik re\u00e7el \u00fcretim kapasitemiz bulunmaktad\u0131r.<\/p>\n\n\n\n \u00dclkemizde ve d\u00fcnyada ya\u015fanan afetler sonras\u0131nda \u00fcr\u00fcnlerimiz, insanlar\u0131n g\u0131daya eri\u015fimini kolayla\u015ft\u0131rmaktad\u0131r. Tesis olarak temel iddiam\u0131z, tek ba\u015f\u0131m\u0131za t\u00fcm Cizre\u2019yi doyurabilecek kapasiteye sahip oldu\u011fumuzdur. Olas\u0131 bir seferberlik durumunda b\u00f6lgemizde insanlar\u0131m\u0131z\u0131n a\u00e7 kalmayaca\u011f\u0131n\u0131n taahh\u00fcd\u00fcn\u00fc veriyoruz.<\/p>\n\n\n\n \u00dclke ekonomisine katk\u0131 ve gelecek vizyonu<\/strong><\/p>\n\n\n\n T\u00fcm yat\u0131r\u0131mlar\u0131m\u0131z\u0131 yaln\u0131zca b\u00fcy\u00fcmek i\u00e7in de\u011fil, ayn\u0131 zamanda \u00fclke ekonomisine s\u00fcrd\u00fcr\u00fclebilir katk\u0131 sa\u011flamak amac\u0131yla ger\u00e7ekle\u015ftiriyoruz. \u0130hracat odakl\u0131 \u00fcretim modelimiz sayesinde T\u00fcrkiye\u2019ye d\u00f6viz kazand\u0131rmay\u0131 temel sorumluluklar\u0131m\u0131zdan biri olarak g\u00f6r\u00fcyoruz. Her ge\u00e7en g\u00fcn geni\u015fleyen d\u0131\u015f pazar a\u011f\u0131m\u0131zla hem markam\u0131z\u0131 hem de \u00fclkemizin \u00fcretim g\u00fcc\u00fcn\u00fc uluslararas\u0131 arenada daha g\u00f6r\u00fcn\u00fcr hale getirmeyi hedefliyoruz. \u00c7\u00fcnk\u00fc yerel ham maddeyi katma de\u011ferli \u00fcr\u00fcnlere d\u00f6n\u00fc\u015ft\u00fcrerek d\u00fcnya pazarlar\u0131na sunmak, b\u00f6lgesel kalk\u0131nmay\u0131 desteklerken cari a\u00e7\u0131\u011f\u0131n azalt\u0131lmas\u0131na da katk\u0131 sa\u011flamaktad\u0131r. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde kapasitemizi g\u00fc\u00e7lendirerek ihracat hacmimizi art\u0131rmay\u0131, yeni pazarlara a\u00e7\u0131lmay\u0131 ve T\u00fcrkiye\u2019nin \u00fcretim ve ihracat vizyonuna daha g\u00fc\u00e7l\u00fc bir \u015fekilde destek vermeyi kararl\u0131l\u0131kla s\u00fcrd\u00fcrece\u011fiz.<\/p>\n\n\n\n B\u00fcy\u00fck bir yang\u0131n afetinin ard\u0131ndan kapasite azalt\u0131m\u0131na gitmek zorunda kalan Nupelda G\u0131da, \u00fcretim ve ihracat hedeflerinden vazge\u00e7medi. Afetin devam eden finansal komplikasyonlar\u0131na ra\u011fmen \u0130ngiltere ve Suudi Arabistan pazarlar\u0131na odaklanan firma \u00f6zellikle tahin \u00fcr\u00fcn grubuyla k\u00fcresel … <\/p>\n","protected":false},"author":1,"featured_media":648,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAowlN-2DA:productID":"","footnotes":""},"categories":[191,394,4,187,393],"tags":[392,389,63,391,386,387,41,390,388],"class_list":["post-646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-girisimcilik","category-haber-arsivi","category-sanayi","category-sehirler-2","category-sirnak","tag-endustriyeltesis","tag-helva","tag-ihracat","tag-modernmutfak","tag-nupelda","tag-recel","tag-sanayi","tag-sekerleme","tag-tahin"],"_links":{"self":[{"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=646"}],"version-history":[{"count":1,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/646\/revisions"}],"predecessor-version":[{"id":660,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/posts\/646\/revisions\/660"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=\/wp\/v2\/media\/648"}],"wp:attachment":[{"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesunmezopotamia.com.tr\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/selim-katlav-1024x684.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/nupelda2-1024x683.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-18-683x1024.jpg\")
<\/figure>\n<\/div>\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-17-1024x683.jpg\")
<\/figure>\n<\/div>\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-28.jpg-1024x683.webp\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-2-1-1024x683.jpg\")
<\/figure>\n<\/div>\n\n\n![\"\"](\"http:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/nupelda-3-1024x684.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-14-1024x683.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-27-1024x683.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/galleri-31-683x1024.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/thesunmezopotamia.com.tr\/wp-content\/uploads\/2026\/02\/nupelda-4-1024x684.jpg\")
<\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"